How Creators Get Paid for Brand Deals (Without Chasing Invoices)

The problem every creator knows

You film, you edit, you deliver, the brand posts it — and then you wait. Net-30 becomes net-60. The marketing contact leaves. The invoice "never arrived". Late payment is the single biggest complaint from UK creators, and it's why so many give up on brand work before it becomes a real income.

Three ways brand deals are paid

1. Invoice after delivery (net-30/60). The default with agencies and big brands. Zero protection for you.
2. Deposit + balance. Better, but you're still chasing the second half, and brands push back on deposits for first-time collabs.
3. Escrow. The brand funds the full fee before you film. The platform holds it. When the brand approves your content the money is released to you — on Nexus, usually within hours.

What to agree before you press record

• Deliverables — exactly how many videos, what length, which platform.
• Posting or not — are you posting it, or is the brand using it as an ad?
• Usage rights — organic only, or paid ads? For how long? Charge more for paid usage.
• Revisions — how many rounds are included.
• Deadline — and what happens if the product arrives late.

On Nexus every one of those lives in the brief and the Deal Room, so there's a written record both sides agreed to.

How payment works on Nexus, step by step

1. You accept an offer or your application is approved.
2. The brand funds the deal through Stripe. You can see it's funded before you start.
3. If there's a product, you share a delivery address and track the parcel in the Deal Room.
4. You upload your video. The brand reviews it in-app and can leave timestamped notes.
5. The brand approves. Funds are released to your wallet and paid to your UK bank account.
6. If something goes wrong, there's a formal dispute process — including partial release.

You keep 100% of the agreed fee. There is no creator commission.

Red flags worth walking away from

• "We'll pay in exposure" or "gifted collab" dressed up as a paid brief.
• No written deliverables.
• A brand that won't fund before you film but wants perpetual usage rights.
• Asking you to move the conversation off-platform before anything is agreed.

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